Fathom wants to sink deeply into the Christian faith. As a digital platform that publishes a magazine, podcast and a feed of curated articles, Fathom believes that curiosity and conversation draw us into the depths.
Working with the Fathom team, Journey Group created a visual expression of the platform’s new identity. The digital brand strives to echo Fathom’s mission, believing that more than just knowledge waits for us when we forsake the shallows.
A central part of Journey Group’s approach to editorial design is anticipating future needs. Our creative director and senior digital designer gave form to an otherwise formless brand: designing a sustainable, sophisticated system for Fathom’s content as they grew and changed.